Gray has worked in sport for over 25 years and during his time at the FA has overseen commercial operations in the women’s game, including the Women’s FA Cup.
He previously had roles at Barclays, Amazon, Disney and Manchester United.
Last week, former West Ham manager Rehanne Skinner was named as Sunderland women’s new technical director.
Skinner, 46, has vast experience in the women’s game, having held assistant managerial roles at both England and Wales.
Bay Collective completed its takeover of Sunderland’s women’s team last month, acquiring a majority stake.
Sunderland finished eighth in the WSL 2 last season.
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